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Online Marketing - A Beginner's Guide to Making Noise Online Leverage the power of the Internet to market your small business. Learn the simple and affordable way to make some noise and build traffic to your site, with article marketing. A Modern Twist on a Traditional Marketing Strategy Article marketing is sometimes called a "new" thing, when in reality is a return to the basic principle of supplying informative content to publishers. Trendy? Maybe. Effective? You bet! Going Straight to the Source With Article Marketing Defining your target market is No. 1 on the agenda for most new businesses. Determine your audience, then use article marketing to reach them quickly and effectively.